AMEX Partner Online
What we did: B2B Microsite build, multi-lingual content management system (CMS)
and deep-level SEO (search engine optimisation) with 3rd party tracking and measurement.
Highlight: 9 Variations of application forms in German, Italian and French.
Commissioned and conceptualised by Der Navigator the purpose of the Swisscard Partner
Online microsite is to explain the partner programme and its benefits, encouraging businesses
to sign-up as American Express partners.
Der Navigator and American Express Switzerland has been an on-IDLE client since 2010.