Holford Partners | Corporate Identity
Problem: Holford Partners and Curaden Dental Clinic (another long standing client of on-IDLE) merged in need of more space and a more modern clinic.
Solution: A new Logotype had to be created first to satisfy both parties. Then the online and offline communication channels had to be developed. There are interactive PDFs to ease the burden to fill out the necessary forms. A flexible welcome wall had to cater for the daily change in doctors and hygienist working on the premises.
Highlights: Seeing the prominent flag outside the clinic in New Bond Street in many newspapers with Victoria Beckham walking past.
In the wild